Iconic Group has worked with Molson Coors Canada for 5 years on various projects such as Carlingbeer.ca. Molson’s Carling Lager has forged a unique cross promotion with the Hamilton Tiger-Cats and for the past 3 years they have been a proud sponsor of the Team. This year, there is even a special section in Ivor Wynne Stadium called the 'Carling Zone' sponsored by CARLING Lager. So for the 3rd straight year CARLING and Molson Coors Canada have asked Iconic Group to build their interactive micro site.